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May 04, 2005

Smart company

Well this blogging thing is making me like Microsoft more and more. The way they are promoting this internally and the way Bill Gates is providing the plug at the highest level is doing wonders to the practice of blogging. Nobody doubts his geeky credentials.

Very soon many C-level execs will be jumping onto this trend. There is lot to loose if you don't talk because some of your competition will start talking very soon.

I think Microsoft has managed to improve their reputation to a great extent by letting their rank and file talk about their work. It was a smart move which is now getting converts from many other companies.  Bill Gates giving time to Engadget tells us where the power curve is moving.

Now in this new battle-equation of Microsoft versus Google, suddenly Microsoft looks very open and transparent.

May 4, 2005 in Emerging Technologies | Permalink

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