Hardball manifesto - Play to Win

Lessons from Dell, Toyota and WalMart on the art of relentlessly pursuing competitive advantage -

Focus relentlessly on competitive advantage

Strive for "extreme" competitive advantage

Avoid attacking directly

Exploit people's will to win

Know the caution zone

Read these two posts as well - Change and Fanaticism. Together they drive home the hard message of our times that the massive structural changes, extreme competitiveness and the need to exhibit higher level of obsession required on the part of entrepreuners to succeed.